Digital News - Scripting workshop with Zoe Sale

Zoe Sale is a professional filmmaker and journalist and has worked in current affairs and factual programming for 12 years. She has worked for the BBC, ITV, ITN, C4, C5 and National Geographic. She has a very successful career.  

We had a workshop with Zoe on how to write a Digital News script from an article. I worked with Sammi and we were given an article on the RSPCA's call for help with feral cats in London. We had to take into consideration the date of the piece written and then research the piece to find the most up to date information to ensure that our news piece is as accurate as possible. 

We started by researching the definition of 'feral' so that we could get a clearer understanding of what the RSPCA is asking in the article. Feral means; abandoned, once domestic, terrified of human contact and they tends to hiss out in fright. 

The main points of the article said that 
- The RSPCA doesn't have the capacity or resources to take in stray and feral cats. 
- They ask the public to decide whether the cat is feral or a stray and the way to tell the difference is whether the cat approaches you or not. Feral cats are much more aggressive than strays. 
- Feral cats were being re-homed in the midlands to work on farms in 2014 but this is clearly still an ongoing problem. 
- RSPCA are now appealing to Londoner's to provide shelter for the feral cats in their gardens and sheds to provide them shelter and food.

From our further research, the organisation Feral Cat Welfare, are no longer taking cats in as they no longer have the room to house them or the funds to keep them. 

We noticed stories where people had attempted to keep the cats safe and phoned the RSPCA but were told that the RSPCA were not interested. They gave them advice on how to care for the cats and earn their trust but would not come out to help. 

One home owner had to purchase an animal pen and contain the feral cat to feed it and help the cat earn their new owner's trust. We found out that in the UK alone, there are 9 million strays and 1.5 million feral cats. No wonder the RSPCA are struggling, however by ignoring the problem, the problem will not go away. 

We then had to think about who we would interview. We decided on talking to 
- A RSPCA correspondent who can justify why they are appealing to the public to help and why they are not doing anything to help.
- Someone who has attempted to re-home a feral cat and how they dealt with it and their opinions of the re-homing process and the support they did or didn't receive. 

Once we established this we were able to then begin scripting how the story would be told, telling the relevant information. We found it incredibly tricky to make the toppling short and informative as we could make it. It took us many attempts to finally get the right top line for the story. 

We then had to work out how to lead the story forward as a package and decide on what order to put the separate interviews in. This was also quite challenging as at the start we struggled to decide which interview was the most important to lead on the stories. 

Here is our script:




I feel that now I have a better understanding of how to create a script after Zoe's help with what should and shouldn't go into a news piece. 


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